Why listening is something everyone should cultivate

August 31, 2016

This week, we are delighted to have a guest post from the incomparable Galia BarHava-Monteith, co-founder of Professionelle. We’ve been working with Professionelle this year to make their PR really sing – but with our current staff falling squarely in Professionelle’s target demographic, we’ve also all learned a lot from our interactions with everyone involved […]

Shifting brand perception through PR

August 25, 2016

PR is about organisations and individuals communicating with the public and media with the aim to create a positive image and a strong relationship with the audience. Generally, to change people’s perception it takes more than telling them about a company – it requires providing them with something that they can identify with and that can […]

When work takes you away from the office

August 18, 2016

In today’s increasingly flexible workplaces, there’s a high chance that at one time or another you’ll have reason to work beyond the confines of your office walls. Maybe a meeting warrants something a little more low key than a boardroom. Maybe you spend a day or two a week working from home. Maybe you just […]

How to be the perfect candidate for a comms role

August 11, 2016

This week, Marieke talks through some of the key things to help you get ahead in the competitive communications environment. As quality communications becomes more and more recognised as being essential to the success of a business or organisation, more people are attracted to this rapidly changing field. Jobs in communications are competitive, and there’s […]

Seeking Self-Insight

August 3, 2016

On the evening of Monday 25 July, the full cohort of current Inkers attended Professionelle’s Self-Insight for Success event at AUT University. Marieke did some of her usual marvellous wrangling, Briar H took photos, Briar L simultaneously (wo)manned both the Professionelle and Intelligent Ink Twitter accounts, and Emma wildly scribbled notes – and put together this […]

Monthly Archives: August 2016