The malls have rolled out the decorations and the memes have started to be shared online, reminding us that there are this many days (and only this many weekends!) until Christmas. For some of us, this will bring joy and excitement. For others, possibly some dismay as to how another year has rolled by so […]
We all (well, hopefully we all!) understand that when it comes to communications, we need to stay top of mind – which is why consistent communications are key. A few weeks ago we looked at why it’s so important to stay consistent, so now let’s look at how. Namely – when you’re talking to your […]
Anyone who is operating in the digital space, or knows anything about SEO will know that regurgitating content is not much use; when it comes down to it, putting the same exact article in lots of different places rarely helps – Google just puts its blinders on. However, there is a time and a place […]
When it comes to communications, consistency is key. No matter how dazzling and perfect a piece of content is, nowadays, it’s no longer enough to do something once and pray that it will work. Don’t get us wrong, we’re all for wonderful content; in fact, we believe that businesses can most effectively communicate with their […]
Gone are the days of simply having a website for your new business. These days your Instagram, Facebook, Twitter, Website and Google account should all be linked together. But how do you know your business will even be seen in the vast and ever-changing worldwide web’s search engine? It’s most definitely not a case of […]
We might still be fairly sprightly here at Intelligent Ink, but sometimes even we feel old – and never more so than upon realising that, tech savvy as our generation is, we’ve got nothing on the kids finishing school now. Meet Generation Alpha. The newest generational group to join the purchasing world, they’ve created one […]
When you’re not witty wordsmiths or expert communicators, it can be hard to know where to start. And even if you know you need some support with content, it’s not always easy to know who the right people are for the job – or exactly what the job is! That’s why we thought we’d give […]
Lots of changes have been taking place behind the scenes at Intelligent Ink – and we don’t just mean fresh interns or new Inkers. Instead, we’ve changed the way we do things and are focusing on helping our clients control the conversations that they’re having with their audiences. Let us explain… Intelligent Ink has been […]
Every writer, at some point, experiences writer’s block. You have an important document, article, assignment or report to write but, for some reason, you can’t seem to get started or you get stuck mid thought… Put simply, writer’s block is when a writer loses the ability to produce new work or they experience a creative […]
If you’ve ever been to the Intelligent Ink office, or had a meeting with a couple of people from the team, you’ll have likely cottoned on to the fact that our workplace culture is very important to us. We support one another. We create an environment that keeps us invigorated. We celebrate our success and […]